I blog for a lot of reasons: It’s therapy for me. It’s a creative outlet. It satisfies my need for pretty things. It helps me develop my writing.
But I have a problem. I don’t have a niche.
I love weddings, and sometimes I write about weddings. On Friday, I post outfits that I’ve created. I talk about my life and personal goals and opinions. But I also post pictures of pretty houses and tulle skirts and funny things I find on Pinterest.
I guess some people would call me a lifestyle blogger. I would just call myself random.
The problem is, while I don’t necessarily want to make blogging my career {it would be pretty awesome though}, I would like to use my {relatively} successful blog to my advantage.
I recently deleted my seriously neglected wedding blog, and decided to focus all of my blogging energy on this blog. But was that a bad idea? Should I have sucked it up, and just continued to post half-ass posts on the wedding blog? I blog about wedding things here, and they’ve been relatively well received, but is that enough?
Eventually, if I ever write a book that gets published, this blog would be my platform for it. I also love writing about random topics {such as this one...}.
And I can’t help but wonder: does my blog have an identity crisis? Or should I just let it be what it wants to be?
But that’s another problem of mine. I’m not fashionable. I don’t have the prettiest home. I’m not a photographer.
What does my blog want to be? And am I being stupid for thinking that it ever will be something that actually advances my personal, as well as professional, goals? Should I just give up?
This isn’t necessarily a “take pity on me” post. And it’s not a cry for more followers or a thinly veiled confession of blog envy. I just can’t figure it out for myself: Does my blog have a niche? If it doesn’t, is that alright?
I would really love your opinion. And I will take any and all criticism you may have.
Has your blog ever had an identity crisis?